You want to publish a book, reap recognition from those who enjoy your work and earn some income from selling books?
Well, before you set off on your journey, you need to ask yourself if you’re ready to publish and how hungry you are to fulfil that goal. You don’t want to end up being in the top 92% of authors who sell no more than 200 copies of their book.
You can avoid being one of these authors by acknowledging any of these signs which will indicate that you’re not yet ready to publish.
All you want to do is write: If you have no interest or have not spent any time in self education on the importance of a marketing strategy and the business of publishing, then you’re not yet ready to publish.
Publishing is about creating a quality product that others will see as worth buying. Marketing is all about letting others know the value they’ll get from reading your book. It’s about taking the proactive role of informing and sharing with people your expertise or story. No one is going to do this for you.
It all starts with you. If you’re not ready to wear a new hat or have others help you, then find enjoyment just writing for yourself and your cat.
You won’t make the time: Everyone has the same 24 hours in the day. So why is it that some people find the time and some don’t? They make time. They make it a must for themselves to achieve their goals, rather than it simply being a ‘nice idea’.
Producing and marketing your book takes time. Squeezing publishing and marketing tasks in 5 minutes chunks, in between doing the dishes and watching TV is not going to cut it. You’ll need to set aside time during the week, and yes, on the weekend. You’ll need to be diligent and focused.
Don’t like the sound of spending some time on weekends for doing what it takes to pursue your publishing goals and dreams? That’s OK, just don’t expect others to assist you, when you are reluctant to put in your own time.
It just means you’re not hungry enough yet, to be in the select group of successful authors who make an income from their passion.
You have no cash: It takes some cash upfront to get a book into production and onto to the store shelf. There’s a reason traditional publishers take all book earnings and hand authors scraps for royalities. They need to recoupe the cost of producing the book.
Granted, self-publishing the smart way is the most profitable and affordable way to publish, but you still need some actual cash to start with the necessities. No one is going to work for free, they have bills too, and your time is best spent planning and executing your marketing plan, not learning new software you’ll only use once.
Being hungry for reaching your goals and challenging yourself is what will set you apart from the next author, who is also competing for your target market.
You’ve got a great book in you. Prove it to yourself. Embrace these concepts along with the real self publishing strategy and you’ll be ready to publish and on your way to selling books.